”Remind Me Why I Need Business Blogs Again?”

Sometimes it’s difficult to work out how best to use your precious time and money to attract new customers. To get found online, you need to stand out.

Here are our Top 5 reasons why business blogs are a fantastic way to grow your business:

1. Blogs Increase Your Website Traffic

darts”as you add more content to your site, more pages from your domain become indexed in search engines. This improves organic search visibility and increases website traffic”

Jayson DeMers: https://www.forbes.com/sites/jaysondemers/2015/05/28/the-top-10-benefits-of-blogging-on-your-website/


2. Blogs Help Convert Website Traffic into Leads

online marketing

” each post is a new opportunity to generate new leads: Just add a lead-generating call-to-action to every blog post. Often, these calls-to-action lead to things like free ebooks, free whitepapers, free fact sheets, free webinars, free trials … basically, any content asset for which someone would be willing to exchange their information”

Corey Wainwright: https://blog.hubspot.com/marketing/the-benefits-of-business-blogging-ht#.WyasP2kPZbg.mailto

3. Blogs Demonstrate Your Expertise

”A business blog helps you cement your position as an expert by giving you a platform to provide exceptional content (news, tips, trends) for your clients, potential clients and partners”

Patricia Redsicker: https://www.socialmediaexaminer.com/create-successful-business-blog/

4. Blogs Educate Your Customers

” Educating is far more powerful, more trustworthy and more relevant to website visitors than pure selling or even traditional marketing content. Education means that you have thought about their situation and can anticipate the questions they may have. It also means that you understand who they are”

Christine Whittemore: https://www.simplemarketingnow.com/content-talks-business-blog/the-benefits-of-blogging-for-business

5. Blogs Give Your Business a Voice

” they give an opportunity to inform people about your latest news and business happenings. The consumer is being given information straight from the horse’s mouth. Blogging gives your business the chance to create a personality online and gives people the opportunity to learn about your company”

Jonny Ross: https://www.searchenginepeople.com/blog/925-business-blogging.html

If you would like high-quality, keyword-specific business blogs written to increase your online visibility, please e-mail jan@brilliantbusinessblogs.com.